PRism
  • Home
  • Editorial Board
  • Current and Past Issues
  • Submit
  • Contact
  • Home
  • Editorial Board
  • Current and Past Issues
  • Submit
  • Contact

Volume 2, Issue 1

2003

Welcome to the first issue of PRism, online journal of public relations and communication research. PRism provides public relations and communications researchers and practitioners with high standard, refereed online reference materials, and furnishes new academic writers with a refereed outlet to encourage development of top quality scholarly work.

To the best of our knowledge, we're the only journal providing this service free of charge to users anywhere in the world, and we look forward to your support as we start on our journey of optimism and discovery.

​
Elspeth Tilley 
​Editor
EDITORIAL
Welcome to PRism
Elspeth Tilley
View PDF
REFEREED ARTICLES
Changing vistas in public relations theory
Steve Mackey
View PDF

Working at the interface: The descriptive relevance of Grunig and Hunt’s theories to public relations practices in south east Queensland schools
Anne Lane
View PDF

Reflexive modernity and the art of public communication
Kristin Demetrious
View PDF

Public relations communication through corporate websites: Towards an understanding of the role of interactivity
Petter Alexander Gustavsen and Elspeth Tilley
View PDF

Text messages: A potentially rich medium in distributed organizations
Ira Galushkin
View PDF

COMMENTARY ARTICLES
The internal dimension of issues management practice: Conflict, or collaboration and consensus?
Susanne Taylor
View PDF

What happened to public responsibility? The lack of society in public relations codes of ethics
Monica Walle
View PDF

Should an organization devote communication dollars to making the CEO famous?
Christel Bruijns
View PDF

BOOK REVIEWS
Hendrix, J. A. (2001). Public relations cases (5th ed.) Belmont, CA: Wadsworth/Thomson Learning.
Reviewed by Jennifer Bartlett
View PDF

Adams, T., & Clark, N. (2001). The Internet: Effective online communication. Boston, MA: Harcourt College Publishers.
Reviewed by Joy Chia
View PDF

Kamalipour, Y. R. (2002). Global communication. Belmont, CA: Wadsworth/Thomson Learning.
Reviewed by John Cokley
View PDF

Rich, C. (2002). Writing and reporting news: A coaching method (4th ed.). Belmont, CA: Wadsworth/Thomson Learning.
Reviewed by John Cokley
View PDF

Straubhaar, J., & LaRose, R. (1997, updated for 2002). Communications media in the information society. Belmont, CA: Wadsworth/Thomson Learning.
Reviewed by John Cokley
View PDF

Center, A. H., & Jackson, P. (2002). Public relations practices: Managerial case studies and problems (6th ed.). Upper Saddle River, New Jersey: Prentice Hall.
Reviewed by Margie Comrie
View PDF

Picture
PRism​ (ISSN: 1448-4404)
Published by

Center for Culture-Centered Approach to Research and Evaluation (CARE)
School of Communication, Journalism and Marketing
​Massey University
Picture
PRism - Since 2003  (Website and journal hosting platform designed by Dr. Steve Elers)