Volume 5, Issues 1-2
2008/2007
This double issue for 2007/08 features a range of focussed articles from around the world on the teaching and learning of public relations, collected together as a special issue on public relations pedagogy. We're very grateful to Dr Lisa T Fall for kicking off the idea for this special issue and recruiting some stellar contributors: see below for examples of their work. Plus, our usual diverse array of broader articles on current issues and research in public relations and communication generally is featured in an accompanying omnibus issue.
Thank you to all the authors for supporting PRism's mission to provide quality materials online by sending in your relevant and thoughtful work, including the excellent book and conference reviews and fascinating commentary pieces that keep us informed and entertained throughout the year.
Elspeth Tilley (and Frank Sligo)
Editor
This double issue for 2007/08 features a range of focussed articles from around the world on the teaching and learning of public relations, collected together as a special issue on public relations pedagogy. We're very grateful to Dr Lisa T Fall for kicking off the idea for this special issue and recruiting some stellar contributors: see below for examples of their work. Plus, our usual diverse array of broader articles on current issues and research in public relations and communication generally is featured in an accompanying omnibus issue.
Thank you to all the authors for supporting PRism's mission to provide quality materials online by sending in your relevant and thoughtful work, including the excellent book and conference reviews and fascinating commentary pieces that keep us informed and entertained throughout the year.
Elspeth Tilley (and Frank Sligo)
Editor
REFEREED ARTICLES
Culture matters: Comparing tertiary public relations curricula in the United States of America, the United Kingdom, and South Korea
Wonjun Chung
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Driving learning through blogging: Students’ perceptions of a reading journal blog assessment task
Melanie James
View PDF
Why are you giggling? An exploratory investigation of communication educators’ interactions with international students
Cong Li
View PDF
Public relations interns and ethical issues at work: Perceptions of student interns from three different universities
Charles A. Lubbers, Pamela G. Bourland-Davis and Brad L. Rawlins
View PDF
Building self-evaluation skills through criterion-referenced assessment in public relations
Amisha Mehta and Robina Xavier
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Destination public relations: Understanding the sources that influence course selection for and career preferences of postgraduate students
Robina Xavier, Amisha Mehta and Ingrid Larkin
View PDF
Public relations and climate change impacts: Developing a collaborative response
Chris Galloway and Margaret Lynn
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Country Practice: A case study of regional public relations practice
Bronwyn Kirby
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Did you get my message? Transferring public relations messages to broadcast media discourse
Christie M. Kleinmann
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The conundrum of public relations versus marketing: Clarifying the differences in terms of relationship management
Ursula Ströh
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Research priorities for public relations: The Asia Pacific insights from an international Delphi study
Tom Watson
View PDF
Wonjun Chung
View PDF
Driving learning through blogging: Students’ perceptions of a reading journal blog assessment task
Melanie James
View PDF
Why are you giggling? An exploratory investigation of communication educators’ interactions with international students
Cong Li
View PDF
Public relations interns and ethical issues at work: Perceptions of student interns from three different universities
Charles A. Lubbers, Pamela G. Bourland-Davis and Brad L. Rawlins
View PDF
Building self-evaluation skills through criterion-referenced assessment in public relations
Amisha Mehta and Robina Xavier
View PDF
Destination public relations: Understanding the sources that influence course selection for and career preferences of postgraduate students
Robina Xavier, Amisha Mehta and Ingrid Larkin
View PDF
Public relations and climate change impacts: Developing a collaborative response
Chris Galloway and Margaret Lynn
View PDF
Country Practice: A case study of regional public relations practice
Bronwyn Kirby
View PDF
Did you get my message? Transferring public relations messages to broadcast media discourse
Christie M. Kleinmann
View PDF
The conundrum of public relations versus marketing: Clarifying the differences in terms of relationship management
Ursula Ströh
View PDF
Research priorities for public relations: The Asia Pacific insights from an international Delphi study
Tom Watson
View PDF
COMMENTARY ARTICLE
A sense of agency: Utilising firms in the public relations campaigns course
Vince Benigni, J. Christopher Wood and Glen Cameron
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Vince Benigni, J. Christopher Wood and Glen Cameron
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BOOK REVIEW
Wittenbrink, B., & Schwarz, N. (Eds.). (2007). Implicit measures of attitudes. New York, NY: Guilford.
Reviewed by Robina Xavier
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Reviewed by Robina Xavier
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CONFERENCE REPORTS
