This special issue on nonprofit organisation relationships was awarded the George Hines Prize 2009 for special issue editorship (click here for details of the prize).  Following the announcement of their win, guest editors Richard Waters and Denise Bortree have worked tirelessly to bring together a range of disciplinary and methodological perspectives on nonprofit organisations from a diversity of authors.  We trust you enjoy their resultant special issue of PRism, which offers insights from both new and established scholars.  Particular thanks must go to the specialist referees recruited by Richard and Denise for this issue, who were extremely generous with their time and feedback in support of PRism's ongoing mission to support and develop new writers in the public relations research field. 

Nonprofit organisation relationship building

Edited by Richard Waters and Denise Sevick Bortree

Richard Waters and Denise Bortree, Special Issue Editors

Waters, R. D., & Bortree, D. S. (2010). Nonprofit relationship management and public relations: History and future directions. PRism 7(2). Available at: http://www.prismjournal.org/nonprofed.html

Bortree, D. S. & Waters, R. D. (2010). The impact of involvement in the organisation-public relationship: Measuring the mediating role of involvement between organisation behavior and perceived relationship quality. PRism 7(2): http://www.prismjournal.org/fileadmin/Praxis/Files/Journal_Files/Bortree_Waters.pdf

Park, H. & Rhee, Y. (2010). Associations among relationship maintenance strategies, organisation-public relationships, and support for organisations: An exploratory study of the non-profit sector. PRism 7(2): http://www.prismjournal.org/fileadmin/Praxis/Files/Journal_Files/Park_Rhee.pdf

Branston, K., & Bush, L. (2010). The nature of online social good networks and their impact on non-profit organisations and users. PRism 7(2): http://www.prismjournal.org/fileadmin/Praxis/Files/Journal_Files/Branston_Bush.pdf

Weberling, B. (2010). Celebrity and charity: A historical case study of Danny Thomas and St. Jude Children's Research Hospital, 1962-1991. PRism 7(2): http://www.prismjournal.org/fileadmin/Praxis/Files/Journal_Files/Weberling.pdf

Auger, G. A. (2010). Using dialogic web site design to encourage effective grantor-grantee relationships. PRism 7(2): http://www.prismjournal.org/fileadmin/Praxis/Files/Journal_Files/Auger.pdf

Rausch, P. (2010). Relationship building in health public relations: A case study of an NGO’s HIV/AIDS programme in Ethiopia. PRism 7(2): http://www.prismjournal.org/fileadmin/Praxis/Files/Journal_Files/Rausch.pdf

Austin, L. L. (2010). When non-profit partnerships equal big profits: A closer look at an exemplar non-profit organisation relationship. PRism 7(2): http://www.prismjournal.org/fileadmin/Praxis/Files/Journal_Files/Austin.pdf

Taliaferro, J. D. & Ruggiano, N. (2010). "It’s human beings talking to one another": The role of relationship building in non-profit lobbying. PRism 7(2): http://www.prismjournal.org/fileadmin/Praxis/Files/Journal_Files/Taliaferro_Ruggiano.pdf

Chung, W., Lee, T. D., & Humphrey, V. F. (2010). Academic institutions’ electronic-recruitment efforts on academic diversity: A comparative analysis of websites of US, UK, and South Korean universities. PRism 7(2): http://www.prismjournal.org/fileadmin/Praxis/Files/Journal_Files/Chung_Lee_Humphrey.pdf

Watson, T. & White, A. M. (2010). Managing reputation for ‘good works’ while undertaking commercial activities: Communication best practice guidelines for charities. PRism 7(2): http://www.prismjournal.org/fileadmin/Praxis/Files/Journal_Files/Watson_White.pdf

Sisco, H. F. (2010). Crisis definition and response: Understanding non-profit practitioner perspectives. PRism 7(2): http://www.prismjournal.org/fileadmin/Praxis/Files/Journal_Files/Sisco.pdf

Williams, K. D. & Brunner, B. R. (2010). Using cultivation strategies to manage public relationships: A content analysis of non-profit organisations' websites. PRism 7(2): http://www.prismjournal.org/fileadmin/Praxis/Files/Journal_Files/Williams_Brunner.pdf

Strauss, J. R. (2010). Capitalising on the value in relationships: A social capital-based model for non-profit public relations. PRism 7(2): http://www.prismjournal.org/fileadmin/Praxis/Files/Journal_Files/Strauss.pdf

• Click here for information on the contributors whose articles appear in this issue.

Would you like to contribute a book review, conference report, or academic or commentary article?  We welcome your input, including your feedback on items in this issue.  To make a contribution please see the ongoing call for papers page for guidelines for reviews and articles.

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